Cliche' is a very odd beast.
Modern writers detest it and in their plight to make something non-cliche', it turns into a bunch of nonsense.
Of course it's brilliant. There's just so much layering, masking, and parallels though, that the paper quickly becomes misinterpreted into complete nonsense in the eyes of the general public.
The author knows this too, as they write their piece. They're not expecting humanity to understand it, the author is just hoping that you will.
See, if the author is brilliant, and writes a brilliant piece, the masking, layering, and parallels hide the true message while creating brilliant artistry. The author's hope then, is that you the reader will be smart enough to understand. They don't expect everyone to get, just you, and maybe a few others.
The development, and recent general awareness of the idea cliche' then, isn't something terrible at all. Rather, it just encourages our collective cognitive development. We as humans always want to be in on the secret. So if every creative writing piece is a cryptic message, then humanity is going to have to catch up and start becoming cryptanalysts.
There's my bit on cliche'.
Next week I dive into the many facets of The Paradox. (That was a joke....)